数字化进阶,小象加油从web2.0走向web3.0

资讯 2024-06-30 阅读:28 评论:0
  互联网的尽头是元宇宙,web3.0是必经之路。微软、Facebook和苹果等公司都对塑造web3.0有极大的兴趣。据Crypto投资公司Grayscale称,该行业有着价值1万亿美元的商机。Microsoft, Facebook, a...
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  互联网的尽头是元宇宙,web3.0是必经之路。微软、Facebook和苹果等公司都对塑造web3.0有极大的兴趣。据Crypto投资公司Grayscale称,该行业有着价值1万亿美元的商机。

Microsoft, Facebook, and Apple are all very interested in shaping web3. According to Crypto Investments, Grayscale, the industry has $1 trillion worth of business opportunities.

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  正如云技术彻底改变了数据存储一样,web3.0也在寻求改变互联网运作的方式,只不过是以更加宏大的方式。互联网早期的web1.0是单纯由网络媒体创造、发布信息,用户只能访问和浏览的静态互联网。当单纯的信息浏览不能满足人们对于互联网的需求时,可以互动交流的web2.0交互式互联网到来了,而如今web2.0的时代正在走向终结,一个由用户创造、用户拥有、用户控制的高度自主性的web3.0时代也正在到来。

Just as cloud technology has completely changed data storage, Web3.0 is also seeking to change the way the Internet operates in an even more ambitious way. The early web1.0 of the Internet is a static Internet that is created, published, and accessible to users only through web media.

  在笔者看来web3.0本质就是互联网价值的的重新分配,它是数字化的进阶、是创建元宇宙的基础,不同科技企业都能找到自己的机会。那么一直致力于数字化进阶的小象加油将如何从web2.0走向web3.0呢?

To me, web3.0 is essentially a redistribution of the value of the Internet; it is a digital step forward, a foundation for the creation of the meta-cosm, and technology firms can find their own opportunities. So how does refueling small images that have been working on digital evolution move from web 2.0 to web3.0?

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小象加油APP界面图片

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  小象加油从web2.0走向web3.0

Elephants refueled from web 2.0 to web3.0

  小象加油的web3.0设想并不是一蹴而就的,而是其经过长时间深耕web2.0所积累了的切入web3.0的各类要素。web2.0虽然只是互联网发展阶段的过渡产物,但正是由于web2.0的产生,让人们可以更多地参与到互联网的创造劳动中,在这一点上web2.0是具有革命性意义的。

The Web3.0 scenario for small elephants to refuel is not instantaneous, but rather the elements that web 2.0 has accumulated over a long period of time to cut to Web3.0. Web 2.0, although it is only a transitional product of the development of the Internet, is revolutionary in that it is the creation of web 2.0 that allows people to become more involved in the creation of the Internet.

  而小象加油是顺应时代的新一代能源互联网消费供应商,对能源市场精准把控,定位有很大消费潜力的年轻车主群体。依托可持续消费、高频、刚需的加油服务,结合吃、喝、玩、乐、游、购、娱各种生活消费场景的优惠特权,为用户提供全方位、多场景、高渗透的体验式消费。

By relying on sustainable consumption, high-frequency, fresh-demand refuelling services, combined with preferential privileges to eat, drink, play, enjoy, swim, buy, entertain and enjoy a variety of living and consumption scenarios, users are provided with full-scale, multi-scenes, and highly permeable experiential consumption.

  另外作为一家一站式互联网能源服务及车生态服务平台,小象加油还专注于提升油站长期价值增量,旨在为油企提供线上线下一体化运营系统、品牌管理服务及效率提升解决方案。目前服务覆盖城市1700+,覆盖门店数量34800+。

Also, as a one-stop Internet energy service and car eco-service platform, P.E.G. also focuses on increasing the long-term value-added of oil stations to provide oil companies with an integrated off-line operating system, brand management services, and efficiency enhancement solutions. The service currently covers 1700+ cities and 34800+ doors.

  小象加油平台聚集形成了以用户、商家、推广者与平台人员为主的社会生态,构建了覆盖以加油服务为主结合吃、喝、玩、乐、游、购、娱等各种生活消费场景的商业生态,创造了以平台积分体系、生活服务数字权益等为主的金融生态。在平台中,用户通过消费享受服务、便利与积分,商家通过让利与广告获得客源增长收益,推广者通过售卖权益服务获得销售分佣,平台通过交易撮合获得服务费。

A small elephant refueling platform brings together a social ecology dominated by users, traders, promoters, and platform personnel. It builds a business ecology that covers a variety of living consumption scenarios, such as refuelling services, eating, drinking, playing, playing, swimming, buying, playing, etc., and creates a financial ecology dominated by the platform’s component system, the digital interest in the service.

  从以上描述来看,似乎小象加油更像是web2.0的产物,更多的体现出双向交互的特点,但是没有web2.0的成熟何谈web3.0的到来,正是因为更多的人参与到了有价值的创造劳动,那么“要求互联网价值的重新分配”将是一种必然趋势,因而必然催成新一代互联网web3.0的产生。

From the above description, it would appear that pneumatic refuelling is more like a product of web 2.0, more characterized by two-way interaction, but the advent of web3.0 without the maturity of web 2.0 is precisely because more people are involved in valuable job creation, so that “requirement for redistribution of Internet value” will be a necessary trend that will inevitably trigger the creation of a new generation of web3.0.

  基于web3.0的元宇宙不是空想而是必然

  web3.0是一个用来描述以互联网为基底的元宇宙的术语。换句话说,它的虚拟世界将存在于网上,并可通过你的网络浏览器访问,它对元宇宙具有极强的现实指导意义和商业价值。而“元宇宙”正是在进一步强化线上与线下、虚拟与现实、原子与比特的融合能力中所逐渐实现的。

Web3.0 is a term used to describe a meta-cosmos based on the Internet. In other words, its virtual world will exist on the Internet and will be accessed through your web browser, and it will be of great practical guidance and commercial value to the meta-cosm.

  小象加油一直是在通过比特世界的机制来影响原子世界,因为人们的加油等生活需求满足均是在物理世界完成的,这意味着小象加油要在原子世界有更多行动。一方面,不断通过“比特”也就是信息技术来提高效率,构建智慧大脑系统,提升数字化、在线化和智能化程度,另一方面,则不断渗透到“原子”,推动商家触网、发力科技构建强大的商服网络,实现“原子世界”服务与产品的履约。

On the one hand, the constant use of “bitt,” i.e., information technology, to improve efficiency, build intelligent brain systems, increase digitization, onlineization, and intelligence, and on the other hand, to penetrate the “atom” and drive business contacts and dynamic technology to build a powerful network of merchants to perform the services and products of the “atomic world.”

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小象加油荣获“2021年大数据科技传播奖—团体奖-运营奖”颁奖现场

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  web2.0更像是对现实世界的修修补补,比如张三在现实世界里是平台推广者,他是一名洗车店员工,他为平台派单而来的用户提供洗车服务和售卖权益而获取收益,张三成了连接线上和线下的一个节点。

Web 2.0 is more like a repair to the real world, such as Zhang San, a platform promoter in the real world, a car washer employee who gains money by providing car wash services and sales benefits to users who come from the platform's list, and Zhang San became a node on and below the connection line.

  但在web3.0的元宇宙中,王二也可以选择做一个推广者,他是一家餐饮店老板,他给张三兜售服务,最后赚取的是加密货币。而张三通过服务消费,就是他在虚拟世界的能量条,支撑他去使用加密货币在现实世界与虚拟世界中同时创办一家属于自己的洗车公司,然后把店内的洗车服务通过web3.0元宇宙里的小象加油卖给更多的用户,最后赚取更多的加密货币。如果有一天张三的公司能够在虚拟世界上市,token收益当然也可以是加密货币。

But in the Web3.0 dollar universe, Wang can also choose to be a promoter, who is the owner of a restaurant, who sells his services to Zhang, who earns an encrypted currency. And Zhang’s service consumption is his virtual world energy bar, which supports him in creating his own car wash company in the real world and in the virtual world, and then sells the shop’s car wash service to more users by refueling the elephants in the Web3.0.

  在web3.0的元宇宙里,王二不再是简单的老板身份,张三也不再是简单的员工身份,这也不仅仅是虚拟经营游戏了,这是社会关系的重构。社会生态、商业生态、金融生态都会在一个新世界里进行自我演化。

In the Web3.0 dollar universe, Wang is no longer a simple boss, and Zhang San is no longer a simple employee, and it's not just a virtual game, it's a re-establishment of social relationships. Social ecology, commercial ecology, financial ecology are all self-evolved in a new world.

  当然web3.0元宇宙的实现需要一个稳步漫长的过程,在国内的政策监管要求下则需要经历从中心化再到去中心化的过程。

Of course, the realization of the Web3.0 dollar universe will require a steady and long process, and a process from centralization to decentralization, at the domestic regulatory level.

  新加坡新跃社科大学教授、新加坡经济学会副会长李国权教授认为,元宇宙有中心化的元宇宙,也有去中心化的元宇宙。在中国,中心化的元宇宙更容易被接受,如果市场够大,元宇宙想要发展起来,中心化元宇宙更有效率,能快速、有纪律地,在较平稳、安全的环境下将元宇宙建立起来。如果本身市场较小的国家或者地区,例如在新加坡,中心化元宇宙并不是风口,它必须要走向去中心元宇宙,与web3.0有密切关系。不仅仅是新加坡,去中心化元宇宙在全世界180多个国家都是非常大的风口。

Professor Lee, Vice-President of the Singapore Economic Society, is of the view that there is a central meta-cosmos and a decentralised meta-cosmos. In China, the central meta-cosmos is more acceptable, and if the market is large enough, the central meta-cosmos is more efficient and disciplined, building up the meta-cosmos in a more stable and safe environment. If countries or regions with smaller markets of its own, such as Singapore, the central meta-cosm is not the wind, it has to go to the meta-cosm, which is closely linked to Web3. Not only Singapore, but going to the meta-cosm is a huge mouth in more than 180 countries around the world.

  随着时间的推移,线上与线下的结合更加紧密,边界逐渐变得更加模糊,基于web3.0的元宇宙时代的到来,小象加油的先发价值会越发凸显。当然,在实现web3.0的道路上还存在诸多需要解决的问题,例如统一的身份认证系统、数据确权与授权、去中心化运行等,但是小象加油对构建智慧大脑系统与商服网络进行大规模、长周期、高饱和的投入,正是在进一步强化线上与线下、虚拟与现实、原子与比特的融合能力,小象加油从web2.0走向web3.0绝不是空想,而是必然趋势!

Over time, the connection between the line and the line has become closer and the border has become more blurred, and the value of first-hand refuelling will become more apparent when the meta-cosm era, based on Web3.0, begins. Of course, there are still a number of problems that need to be addressed on the way to achieving web3.0, such as a unified identification system, data validation and authorization, decentralization, etc., but the massive, long-cycle, saturated and saturated input to the construction of intelligent brain systems and commercial dress networks is the ability to integrate underlines, virtual and reality, atoms and bits, and the refuelling of microscopics from web2.0 to web3.0 is not an illusion, but an inevitable trend!

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